Delivery services are becoming increasingly integrated into everyday life. As person-to-person shipping demand continues to grow through secondhand trading, personal gifting, and one-person seller activities, interest in convenient lifestyle logistics services accessible to anyone is also rising. In particular, seamless user experiences allowing shipment booking and payment to be completed directly within an app, without complicated procedures, are emerging as a new standard.
In response to these changes, CJ Logistics has launched BO-NE O-NE, a delivery service designed for individual customers. BO-NE O-NE is a personal shipping service created to make sending packages simple and convenient for everyone, reducing unnecessary steps while enhancing mobile-based accessibility and ease of use. In particular, the service is also available as a mini app within the Toss app, introducing a new lifestyle logistics experience that seamlessly connects delivery services within a financial platform.
Making Personal Shipping Faster and Easier, Launch of “BO-NE O-NE” BO-NE O-NE, newly introduced by CJ Logistics, is a C2C (Consumer-to-Consumer) delivery service designed for individual customers. As secondhand trading and person-to-person transactions continue to grow, more consumers are using delivery services directly than ever before. In response, CJ Logistics has enhanced accessibility so anyone can easily book and use shipping services.
One of the most notable features is the simplification of the shipping process. By selecting the “BO-NE O-NE Pickup Request” option in the O-NE app, entering sender and recipient information, and choosing a preferred pickup time, users can complete their booking quickly and easily. After payment, customers simply leave the package at the door, creating a convenient and hassle-free shipping experience for individual users.
The app also allows users to view all outgoing and incoming shipment information at a glance, with real-time tracking available from reservation through final delivery. In addition, services such as returns and unmanned locker reservations are designed for fast and intuitive use in a mobile environment, further enhancing convenience for digitally familiar consumers. Through BO-NE O-NE, CJ Logistics aims to connect a wide range of personal shipping demands more efficiently, including secondhand marketplace users, one-person sellers, and customers sending gifts directly to others. Beyond simple shipment booking, the service is meaningful in that it expands the personal logistics experience into a lifestyle-oriented logistics service accessible to everyone.
CJ Logistics’ Digital Logistics Strategy Expanding the Personal Customer Experience BO-NE O-NE represents more than the launch of a new service. It is an extension of CJ Logistics’ ongoing digital-based personal logistics strategy. In recent years, the logistics industry has rapidly expanded beyond its traditional B2B structure toward services centered on individual customers. Delivery services are also evolving beyond simple transportation into experiences focused on user convenience and accessibility.
In line with this shift, CJ Logistics has continued to strengthen digital logistics services through enhancements to the O-NE app, expansion of personal shipping services, and broader integration of simplified payment systems. BO-NE O-NE was also designed with a focus on creating a delivery service anyone can use easily, improving accessibility for a wider range of customers.
